Portfolio - Amaka Beautiful Child Logo
Client: Amaka Beautiful Child
Identity design for a new International Arts based Charity Amaka Beautiful Child. The logo reflects the aspirations of Amaka and was inspired by a photoshoot taken by Harald Haugan.
Following a meeting with Ben, Anke and Harald at Amaka Beautiful Child a brief was issued for the new logo. The logo was to reflect the following:
- A Global presence
- A positive and dynamic organisation
- That Amaka is a proactive not reactive charity
- That change can be achieved through creativity
During the meeting Harald had shown some of his photos from a shoot a few days earlier. It was one of these photos that inspired the figure of the person. The photo shows a great deal of positive energy and after a few pages of sketching this was worked into a graphical form. A this stage the idea was just one of three ideas that went back to Amaka.
Amaka responded that they liked the graphical person idea but would like to see a bit more of their global presence represented in the logo. Anke sent through a rough sketch of what was Amaka were looking for - see sketch to the right.
The artwork on the globe was then completed and the logo was returned and accepted.
Services
- Design
Decanter HTML emails
HTML templates for decanter.com, a online wine magazine. The templates are designed to be reusable and to support a marketing campaign for two events.
London Corporate Training
A feature-rich brochure website for corporate training company London Corporate Training. The site focusses on usability and simple registration for courses.
Park House and Cottage
A brochure website for Park House and Cottage, a beautiful holiday home in the Scottish Highlands. With strong imagery a design was created to enthuse tourists to visit this beautiful location.
